Hi Reader, If you’ve ever wondered how to turn your travel blog into an engine for consistent traffic — today’s video is for you. You can definitely get a lot of value from this video even if you're not a travel blogger but I do love an example. In this week’s YouTube video, I’m walking through how I create a Pinterest strategy for a travel blog step by step… breaking down the most You’ll see exactly how I: Build out Pinterest boards for destinations, seasons, and trip styles Choose keywords...
6 days ago • 1 min read
Hello Reader, When it comes to SEO, most bloggers think Google first.That’s fine until they try to apply the same rules on Pinterest. Here’s the truth: the two platforms share search principles, but not data.Tools like Keywords Everywhere (one of my personal Google favorites) pull their numbers from Google’s API — not Pinterest’s. That means the volume, difficulty, and suggestions you see are for Google search behavior, not for Pinterest users. Pinterest has its own ecosystem, its own user...
7 days ago • 2 min read
Hello Reader, If you watched yesterday’s video, you now understand how keyword clustering helps Pinterest recognize what your content is about.But keyword lists alone don’t grow your business — strategy does. Inside Module 1 of The Pinterest Roadmap, we go deeper into what I call the Pinterest SEO Strategy Foundation — this is the foundation that turns random keyword ideas into a plan built around your business. Here’s what we cover inside: ✅ Map a keyword plan that aligns with your audience,...
11 days ago • 1 min read
Hi Reader, Yesterday, I told you there’s a simple Pinterest SEO strategy that helps you organize your keywords so the algorithm actually understands your content. Today, I’m showing you exactly how to do it. This week’s video breaks down my entire keyword organization process — the one that helps my Pins rank for more keyword terms and find a broader audience. You’ll learn:✅ How to find related keywords that reinforce your main topic and help you to rank✅ How I build “keyword families” that...
12 days ago • 1 min read
Hello Reader, Let’s be honest — Pinterest SEO can feel like guesswork sometimes. You do your keyword research, find 50 ideas, and then… freeze.Which ones actually matter?Which ones will help your content show up when your audience searches for it?And which ones are just vanity keywords everyone else is chasing? Here’s the truth: Pinterest doesn’t reward you for using more keywords. It rewards you for using them smarter. And that comes down to how you organize them. Most creators scatter their...
14 days ago • 1 min read
Hi Reader, This week, we talked a lot about AI — how Pinterest is changing, how creators can adapt, and how tools like The Pin Bot can make marketing simpler. But I want to end the week with a reminder:AI can make you faster. AI can help you to get inspired.But it will never make you you. The best performing Pins on Pinterest aren’t perfect. Most of the time they're the ugly duds you thought wouldn't do well anyways.They’re personal. They make people feel something... curiosity, nostalgia,...
17 days ago • 1 min read
Hey Reader, Earlier this week, we talked about how Pinterest’s new AI settings are putting control back into users’ hands — finally letting real creators shine again. But here’s the truth: AI isn’t going anywhere. The key isn’t to resist it — it’s to learn how to make it work for you. That’s why I built The Pin Bot. It’s the exact AI assistant I use daily to manage, optimize, and scale my Pinterest marketing — without wasting time or losing my creative edge. Here’s what that actually looks...
19 days ago • 2 min read
Hi Reader, Pinterest’s new AI personalization tools are changing how content is discovered — for both users and creators. Today’s video shows you exactly how to update your Pinterest account settings so your feed reflects what you want to see… not what AI assumes you want. You’ll learn how to: ✅ Access the “Tune your home feed” settings ✅ Adjust categories and interests to train your algorithm ✅ Turn off irrelevant recommendations ✅ How to show your audience to do the same When creators...
21 days ago • 1 min read
Hey Reader, Pinterest quietly released a new set of AI personalization tools that let users fine-tune what appears in their home feed — even turn some of the automated recommendations off. At first glance, that might sound like bad news for creators. If users can block or reduce recommendations, will our content still be seen? Actually… this update gives us more control than we’ve had in the last year. And honestly, it’s arriving at the perfect time. Over the past several months, AI-generated...
22 days ago • 2 min read