Hey Reader, January always comes with this weird mix of pressure and possibility. Everyone is telling you to “start fresh,” “go all in,” or “fix everything you didn’t do last year.” And honestly, most of that just creates noise. So instead of doing that, I sat down and asked myself a much simpler question: If a friend came to me today and said, “I want to use Pinterest in 2026, but I don’t want to overcomplicate it,” what would I actually tell them? Not what I’d teach in a workshop.Not what...
17 days ago • 1 min read
Hey Reader, Pinterest just dropped their 2026 trend predictions — and I’ve got thoughts. I broke it all down for you in this week’s video:Pinterest Predicts 2026: What You Need to Know If you create content, sell products, or run a business… this is your roadmap to what is coming to the platform in 2026. Over 88% of their predictions come true so I would pay attention to this. More strategy coming soon. I don't know about you but I'm as burnt as that turkey Cousin Catherine brought to...
24 days ago • 1 min read
Hello Reader, You’ve probably heard that Pinterest can drive traffic, grow your list, and sell your products on autopilot. And maybe you’ve tried.You’ve pinned some content. Maybe even followed a few tutorials. But you’re still stuck in that weird in-between: Pinterest should be working… but it’s not. Here’s why:Pinterest isn’t just a place to “post and hope.” It’s a search engine.And search engines need strategy, structure, and consistency to work. You don’t need to figure that out on your...
about 2 months ago • 2 min read
Hey Reader, Let’s get right to it: I’ve never discounted Pin Profit Academy before. But this week—for the first time ever—you can get 20% off your first subscription. You asked for it. I’m saying yes. Whether you want to test it out for a month or go all in for the year, this sale applies across all tiers. Here’s how it works: Choose the tier that fits your goals →Get 20% off your first round →Keep everything inside the membership (trainings, templates, Q&As, strategy sessions) →Renew at...
about 2 months ago • 1 min read
Hey Reader, There’s a lot of noise out there about what Pinterest can or can’t do for your business—but here’s what I know: when you show up with the right strategy, the results speak for themselves. That’s exactly what these three Pinterest Managers did. Julia – Digital Julia With 6+ years of experience, Julia specializes in monthly organic Pinterest management. She recently helped a food blogger increase outbound clicks by 115% in just 90 days—all with a content plan tailored to search...
2 months ago • 1 min read
Hey Reader, By now you’ve either: Set up your Pinterest profile from scratch this week (yay!) …or you’re thinking about it and trying to figure out what comes next. Here’s the thing no one really tells you:Setting up your account is only step one. If you want Pinterest to actually work for your business—to drive traffic, leads, and sales on autopilot—then you need a real strategy behind what you Pin and how you show up. That’s exactly what I help you build inside Pin Profit Academy. Inside...
2 months ago • 1 min read
Hey Reader, If you’re starting fresh with a new Pinterest account (or rebuilding one that hasn’t been working), you don’t need to overthink it. There are five core parts of your Pinterest profile that matter most when it comes to strategy—and getting these right sets the stage for long-term growth:1. Display Name This is searchable, which means you want to include your name or brand + one keyword phrase about what you do. Example: Heather | Heather Farris | Organic Pinning & Marketing...
2 months ago • 1 min read
Hey Reader, Imagine this… You started a Pinterest account three years ago when you sold printable planners on Etsy. You had boards like: Yummy in my tummy Cute outfits Kid stuff Christmas 2013 But today? You’re a systems strategist for online coaches, and your offers are ClickUp templates, automations, and done for you setups. Those old boards? They don’t match your current business, content, or keywords. You could rename those boards or archive the old Pins, but what do you do when you want...
2 months ago • 1 min read
Hi Reader, If you’ve ever wondered how to turn your travel blog into an engine for consistent traffic — today’s video is for you. You can definitely get a lot of value from this video even if you're not a travel blogger but I do love an example. In this week’s YouTube video, I’m walking through how I create a Pinterest strategy for a travel blog step by step… breaking down the most You’ll see exactly how I: Build out Pinterest boards for destinations, seasons, and trip styles Choose keywords...
2 months ago • 1 min read