A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
Are You Wasting Time on the Wrong Pinterest Boards?
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Hello Reader, If you've ever found yourself staring at your Pinterest boards, wondering if they’re helping your business... you’re not alone. A lot of business owners waste time creating boards that don’t bring in the right audience and they don't help their Pins to get indexed properly. That’s why I decided to break it down in this weeks video. ✅ How to know exactly which boards to create ✅ How to use Pinterest keyword research to get more reach ✅ The 3 key questions to ask before making a new board This is the exact strategy I use with my clients and students—so if you want to stop guessing and start getting real traffic, click below and watch the full tutorial. 👇 Let me know how your perception for creating boards changes after watching. Happy Pinning, Heather Don't know which boards to create and don't have the time to do it yourself? I'm booking Q2 Pinterest profile setups or cleanups. Grab a spot on my calendar and get your Pinterest strategy going in the right direction. |
Heather Farris & Co
A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
Hey Reader, If you’ve been thinking about using Pinterest for your business—or you’ve set up your profile but aren’t seeing results—this is for you. 📌 I just dropped a brand-new tutorial on YouTube:How to Set Up Your Pinterest Business Account (Step-by-Step) I walk you through the entire process: ✅ Creating your account✅ Optimizing your bio + name with keywords✅ Setting up boards and board covers✅ Adding a banner + pins✅ Claiming your site and socials✅ Advanced tips like board sections +...
Hey Reader, I just got home from attending & speaking at Alt Summit 2025. I'm both filled with excitement for the year ahead and tired. Get a sneak peek of what happened there in the Reel I posted Saturday. The biggest takeaway? Community is everything. I have never felt so welcomed by a total group of strangers in my life. I walked in knowing no one and left knowing dozens of new people. It felt like starting at a new school as a new student. You walk in wondering if you'll have someone to...
Hey Reader, You put so much effort into creating content, but what if your audience isn’t sharing it? That’s the biggest missed opportunity I see when it comes to Pinterest marketing. People assume that if they create great content, it will magically get pinned. But the reality is… if you don’t make it easy for people to share your content, they won’t. 🔹 Did you know? Most Pinterest users discover content through saves—not just fresh pins. That means every time someone shares your content,...