Reader, Here’s the truth no one likes to hear: Even great content won’t perform if your foundation is off. And that’s exactly why so many creators and sellers are frustrated with Pinterest. They’re pinning consistently. Their graphics look amazing (because they copied what everyone else is doing). They’ve even watched a dozen Pinterest tutorials… But the traffic? The leads? The sales? And here’s the kicker—a lot of the time, it’s not necessarily your strategy that’s broken. It’s your foundation. Let me guess if any of this sounds familiar:
Here’s the problem with all of that:
Pinterest is a search engine. And like any search engine, structure matters. Your keywords, your boards, your profile—it all plays a role in how well your content gets discovered. If the structure is shaky, even your best Pins will struggle to take off. That’s why inside Pin Profit Academy, we don’t just teach you what to pin—we help you build a rock-solid Pinterest foundation that fuels long-term traffic and sales. You’ll get: ✅ Coaching on your setup and SEO Want a bonus? Your Pins deserve better than guesswork. 👉 Join Pin Profit Academy now See you inside, P.S. I'm in Switzerland right now but when I get back to The Hague I'm planning something really fun for the membership. Stay tuned. |
A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
Hey Reader, We're hosting a live event in September and we want you to come. You have questions and we have answers. On September 9th we are hosting a live Pinterest Q&A and I would love if it you wanted to come. You can sign up and get a replay if you cannot attend live. Don’t miss this incredible opportunity to join me, three other Pinterest educators, and Pinterest’s Content Growth & Community Lead—Emily (or as I like to call her, Pinterest Emily). This is a virtual, live Q&A that will...
Hey Reader, Let me guess. You did the Pinterest keyword research. You even opened Pinterest Trends and found a few keywords that looked promising. But now you're staring at your scheduler like… what do I do with these? You’re not alone.This is one of the biggest bottlenecks I see across clients, students, and even other marketers. They find the keywords. But they have no idea how to turn them into compelling Pin titles or overlay text that gets clicks. If that’s you, I made a video for you....
Hey Reader, Let’s have an honest chat about something that gets way less attention than it should—Pinterest board covers. If you're thinking, “Do board covers even matter anymore?” you’re not alone. The answer? Not in the way they used to—but yes, they still matter. Here’s why: Visual hierarchy and brand recallPinterest is a visual search engine. That means every element of your profile is working to either build trust or lose it. Custom board covers help your audience understand your content...