A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
How to Update Pinterest Account Settings for Smarter Recommendations
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Hi Reader, Pinterest’s new AI personalization tools are changing how content is discovered — for both users and creators. Today’s video shows you exactly how to update your Pinterest account settings so your feed reflects what you want to see… not what AI assumes you want. You’ll learn how to: When creators understand how personalization works, we can help our audiences do the same and that means more authentic discovery and less AI slop. If you want to send this video to your audience share the timestamp of 1:40 to 3:00 for the tutorial for tuning their recommendations. P.S. This is part of my new mini-series here in email on AI + Pinterest Marketing. To less AI slop, Heather |
Heather Farris & Co
A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
Hello Reader, Let’s be honest — Pinterest SEO can feel like guesswork sometimes. You do your keyword research, find 50 ideas, and then… freeze.Which ones actually matter?Which ones will help your content show up when your audience searches for it?And which ones are just vanity keywords everyone else is chasing? Here’s the truth: Pinterest doesn’t reward you for using more keywords. It rewards you for using them smarter. And that comes down to how you organize them. Most creators scatter their...
Hi Reader, This week, we talked a lot about AI — how Pinterest is changing, how creators can adapt, and how tools like The Pin Bot can make marketing simpler. But I want to end the week with a reminder:AI can make you faster. AI can help you to get inspired.But it will never make you you. The best performing Pins on Pinterest aren’t perfect. Most of the time they're the ugly duds you thought wouldn't do well anyways.They’re personal. They make people feel something... curiosity, nostalgia,...
Hey Reader, Earlier this week, we talked about how Pinterest’s new AI settings are putting control back into users’ hands — finally letting real creators shine again. But here’s the truth: AI isn’t going anywhere. The key isn’t to resist it — it’s to learn how to make it work for you. That’s why I built The Pin Bot. It’s the exact AI assistant I use daily to manage, optimize, and scale my Pinterest marketing — without wasting time or losing my creative edge. Here’s what that actually looks...