A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
The 3 Product Pins You Should Be Making
|
Hey Reader, If you’re only making one product Pin per offer, this might explain a lot. Most people design a beautiful Pin, publish it, and move on. Then they wonder why traffic is inconsistent or why saves don’t turn into clicks. Here’s the problem. Not every product Pin is meant to do the same job. Some Pins are meant to clarify. In my newest YouTube video, I’m breaking down the three types of product Pins you should be making if you actually want clicks and sales from Pinterest. We’re covering: • Product-forward Pins that support search and high-intent traffic Because one Pin rarely converts. A set of Pins does. If you sell physical products, digital products, templates, courses, or services with a clear offer, this framework applies to you. Instead of asking “How many Pins should I make?” start asking “What job does this Pin need to do?” That shift changes everything. Happy pinning, |
Heather Farris & Co
A newsletter for content creators and e-commerce shops who are ready to grow their reach through Pinterest. If you're curious how to build a traffic stream outside of hustling on social media, join us! Each week you'll hear the latest YouTube episodes and tips for increasing your impact through your Pinterest strategy.
Hi Reader, We hosted our AMA today and I have a replay for you. We are going to host a second on the channel in the coming weeks because we got so many great questions. Thanks for allowing us to answer your questions! Cheers, Heather Po Box 31963, Tucson, AZ 85751Unsubscribe · Preferences
Hey Reader, If you’ve ever looked at your Pinterest analytics and thought: “This Pin has huge impressions but no clicks,” or “This one has tons of saves but isn’t driving traffic,” your first instinct is probably to fix the Pin. New design. New copy. New keywords. And sometimes, yes — that is the issue. Sometimes it's lack of context in the text overlay or lack of design that catches the eye. But very often, the problem isn’t the Pin at all. It’s that you’re expecting every Pin to do the same...
Hi Reader, Quick heads up: Pinterest Trends looks very different now. The entire interface was updated, and if you haven’t opened it recently, it can feel a little disorienting at first glance. So I recorded a full tutorial walking through: what’s actually new (and what isn’t), how the Trends Overview works now, how to read trends by outbound clicks, saves, and engagement, where to find related queries, products, and audience data, and how Search Trends still fits into your workflow. One...