Reader,

When I first started my mom blog in 2016 courses and group coaching programs were all the rage.

In 2017, I enrolled into Elite Blog Academy which was a long, expensive and somewhat in depth blogging course. For what it's worth I think it was a good foundation but I definitely didn't need to pay that much for what was offered. It felt like a lot of fluff.

Fast forward a year, I had just been to the Elite Blog Academy conference in Orlando and someone I met there told me she landed sponsor deals for $5,000-$15,000 per blog post. So I did what any unsuspecting want to be millionaire blogger would do... I found a course on pitching sponsorships and enrolled.

That was the course that opened my eyes to just how bad some marketing courses can be.

It marketed as something other than what it delivered and that I think is the biggest trap that a lot of us fall into.

Which brings me to a conversation I had with Jana this week.

We chatted about not wasting your money on bad marketing courses. I think overall this is a great conversation to have and I'm happy to bring it to you with my co-host.

Sometimes we get shiny object syndrome and purchase things. Sometimes we're curious and don't know what to expect.

This week Jana & I chatted about:

• Vetting courses for what you need to gain out of them to be successful
• Digging in and finding out why you're wanting a course in the first place
• Why it's important to ask questions & get answers if you're feeling like you want something but you're unsure if it's a fit
• Why you need to audit your mindset around enrolling in any sort of program

​
I honestly think the majority of people reading this should even do the same with my programs and offers. I'm not excused from this vetting process.

I hope you give the episode a listen.

​

See you there,

Heather